Since it was created in 1973, Dawn dishwashing detergent has been known as the best dishwashing soap for decades because of its great grease elimination. It has also been used to remove oil from animals trapped in oil spills. Its longest running slogan was that Dawn "takes grease out of your way." There are now over 6 different formulas of Dawn Dish Soap. Ultra Dawn was introduced to the market in 1996 and by 2010 it had completely replaced Original Dawn. Dawn Simply Clean came on the scene in 2008 and is considered to be a closer formula to the great original.
Bibliography
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Dawn, Dawn. "About Dawn Dishwashing Liquid | Dawn Dish." About Dawn Dishwashing Liquid. Proctor and Gamble, 2014. Web. 01 Mar. 2015.
Dawn, Dawn. "Dawn (brand)." Wikipedia. Wikimedia Foundation, 22 Sept. 2014. Web. 05 Mar. 2015.
Lawrence, Brian. "Dawn." Soap Bubble Wiki. The Soap Bubble Fanciers Yahoo Group, Aug.-Sept. 2014. Web. 09 Mar. 2015.
Lurkers, Internet. "Dawn Dishwashing Liquid Commercial." YouTube. YouTube, 22 Oct. 2008. Web. 01 Mar. 2015.
Dawn, Dawn. "About Dawn Dishwashing Liquid | Dawn Dish." About Dawn Dishwashing Liquid. Proctor and Gamble, 2014. Web. 01 Mar. 2015.
Dawn, Dawn. "Dawn (brand)." Wikipedia. Wikimedia Foundation, 22 Sept. 2014. Web. 05 Mar. 2015.
Lawrence, Brian. "Dawn." Soap Bubble Wiki. The Soap Bubble Fanciers Yahoo Group, Aug.-Sept. 2014. Web. 09 Mar. 2015.
Lurkers, Internet. "Dawn Dishwashing Liquid Commercial." YouTube. YouTube, 22 Oct. 2008. Web. 01 Mar. 2015.